Perplexity blends live web retrieval with AI summaries. For “best HVAC near me” or “dentist open Saturday,” it often names a handful of businesses with source links. That makes it a strong early signal for AI visibility.
Run free AI visibility scan →Perplexity users skew toward research and hiring decisions. If your competitor is cited with a link to their site or GBP listing and you are not, you are invisible in that channel.
Pulse Visibility uses Perplexity when configured, running the same buyer prompts you would ask manually — then scoring how often your business is mentioned.
There is no paid local listing. Improve web presence and measure with scans.